Over the years, many national research studies have found that Broadcast Television is the most persuasive, the most authoritative, the most credible, and the most influential form of advertising that a company could possibly utilize. By using multiple human aspects such as sight, sound, motion, and emotion, this advertising medium can create a feeling and establish an image like no other.

Broadcast Television is a massive “Reach” vehicle, reaching nearly all of any market throughout any given week. Cable Television offers much less “Market Reach” than Broadcast Television, but can be very targeted in reaching a much smaller, niche demographic/psychographic group.

CMG excels in the media purchasing/negotiating of Broadcast Television!